OUR CLIENTS +

TAKE A LOOK AT SOME OF OUR BRANDING, WEB DESIGN, ADVERTISING AND STRATEGY PROJECTS

PIAGGIO GROUP + VESPA PX

ONLINE ADVERTISING CAMPAIGN +

 

Vespa is an Italian brand of scooter manufactured by Piaggio group, now Europe's largest manufacturer of two-wheeled vehicles.

 

Klinical was approached at the beginning of 2011 to pitch for the advertising campaign for the launch of the Vespa PX scooter.  It was made clear to us that the ad would be targeting a male audience, and needed to represent Vespa as an enhancement to his everyday life.

 

This was achieved through retro styling and photography, as well as emphasising the relationship, or should we say friendship between a man and his Vespa PX scooter. We were delighted to win the pitch and our  Live Vespa, Love Vespa PX campaign could be seen online via the GQ magazine and Mens health magazine websites throughtout July 2011. Print versions of our ad can also be found in dealerships across the UK for the forthcoming year.

 

Our design work and the full online campaign can be seen on your right.